Analytics & Measurement

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Gone Grey Consulting provides the measurement tools and analysis needed to ensure your marketing efforts are always moving the needle. We help define the right KPIs, build dashboards that provide real-time clarity, and dive deep into data to uncover what’s working—and what’s not. From A/B testing and ROI analysis to customer feedback insights, we equip you with the knowledge to make smarter, faster, and more profitable decisions.

• Performance Metrics: Define key performance indicators (KPIs) to measure the success of marketing efforts.
• Data Analysis: Analyze marketing data to gain insights and inform decision-making.
• Reporting and Dashboards: Create detailed reports and dashboards to track progress and performance.
• A/B Testing: Conduct A/B tests to optimize marketing strategies.
• Customer Feedback Analysis: Gather and analyze customer feedback for continuous improvement.
• ROI Analysis: Measure the return on investment for marketing activities.